Rol · Interim Management
Commercial and Sales Director (CCO)
Hablar con un partnerOur Chief Commercial Officer (CCO) Service
Strategy and the ‘drive’ to boost your revenue.
If sales stagnate, the business suffocates. Often, the problem isn’t your product, but how you bring it to market: a demotivated sales team, a lack of methodology, an empty CRM or an outdated channel strategy.
You can’t afford another quarter of missing your targets.
EPUNTO’s Interim CCO (Chief Commercial Officer) service injects immediate leadership into your sales force. We assign a senior executive with a hybrid profile: a strategist to define the go-to-market approach and a ‘hunter’ to get out into the field, close major deals and kick-start revenue generation from week one.
How does your Interim CCO differ from a traditional Sales Director?
The traditional CCO tends to seek stability; the interim CCO seeks to make an impact. They arrive with a mission to bring about change: to restructure the team, open a new sales channel or launch a product. They don’t come to simply ‘manage’ orders; they come to challenge the status quo, streamline the sales pipeline and professionalise the sales methodology to leave behind a high-performing organisation.
Is it suitable for a private equity portfolio company?
It is essential. The exit value depends on demonstrating sustained sales growth. Our Interim CCO professionalises the investee’s sales function (which is often underdeveloped), implements reliable KPIs and ensures that growth does not depend on the founder, but rather on a scalable and predictable sales process.
How are you approaching the digitalisation of sales?
B2B sales have changed. Face-to-face meetings and business lunches are no longer enough. Our executive combines traditional sales with digital sales (social selling, automation, integration with marketing). He modernises the tools (CRM) and trains the team to sell in a hybrid and competitive environment.
Can you help me break into international markets?
Yes. We have specialists in international business development. If your challenge is to export or set up operations in another country, we assign a CCO with specific experience in that market and sector, who is capable of securing the initial distribution agreements and setting up the local structure without the risks associated with proceeding blindly.
What will happen to my current equipment?
The Interim CCO objectively assesses existing talent. Their aim is to bring out the best in your team: they design motivational incentive schemes, provide training in closing techniques and, if necessary, make difficult decisions regarding those who do not fit into the new performance-driven culture, helping you to recruit the right candidates.
Casos de éxito con el rol de Commercial and Sales Director (CCO)
¿Necesita un commercial and sales director (cco) al frente en semanas?
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